There's a whole lotta connectivity with web 2.0, and I'm not just talking about Internet speed. Here's a couple of weird aspects of networking I've noticed - involving ads.
1) Facebook: most pleasant surprise, discovering an old friend, who teaches in Australia. Unpleasant surprise: the new design has even more ad traffic. Also, any other women in the 30's demographic sick of generic diet ads?
2) Reflections on the Wired article: is the Internet one large, flexible learning brain? If so, why are some of the synapses (individuals) feeling a disconnect? Are things growing faster than our ability to process them?
As the Internet grows (and we come producers of information as much as consumers) it has the impact to transform our traditional advertising (for products) but not our basic desires (wealth, sex, forming relationships, fame). I think that Internet banner advertising is going the way of the dinosaur, and in a few years products will be embedded even more in more of our YouTube videos, and eventually in our virtualities. This election was, after all, the first time that political ads were added into billboards in a video game.
What to do with a synapse wraps truth and fiction into our thoughts? A brave new world indeed. It's not all about a buck, but the Wired writer is joking if he thinks it's all free.